Start with Joy

Picra helps clients stand out through clear, distinctive and purposeful design, solving problems both visually and functionally. The process is open, collaborative and user-centered, guided by empathy and joy.

Through storytelling and careful refinement, ideas take shape into work that is consistent, trustworthy and built to create real impact.

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Finnair • Identity refresh

Caisa Kulttuurikeskus • Identity

Nuvoo • Identity renewal

Nordic Nano • Visual identity

Matkahuolto • Identity

K-Citymarket • Identity

Metsä Group • Illustration system

Posti • Identity renewal

K-Market • Identity, Illustration system

Kiinteistömaailma • Visual identity

Suunto • Brand guidelines

Annantalo • Identity, illustration

Hopkins • Identity, illustration

Asko • Identity

Teollisuusliitto • Identity

Buildbite •Identity

Helsingin Kaupunkitilat • Identity

Fondia • Identity renewal

MTK Finland • Grüne Woche

Cloetta • Real Fruit Visual Development & Packaging

Hietalahden Kauppahalli • Illustrations

Vantaan Viihde Orkesteri • Identity

Töölö Urban • Identities

Black Horse • Identity & package renewal